UK Market Entry Workshop

Are you a MedTech or Digital Health company looking to navigate the complexities of the UK healthcare system? Join us for this one-day workshop, hosted by The University of Western Australia, Perth Biodesign, Springboard Medical Manufacturing Alliance and the WA Life Sciences Innovation Hub, to gain essential insights into commercialising your medtech and digital health solutions in the UK, specifically within the National Health Service (NHS) ecosystem.

Led by Jennifer Head, founder of Midnight Health, a seasoned expert with over 20 years of experience in Medtech Sales and Marketing, this event is your guide to successfully entering and thriving in the NHS marketplace. Jennifer has dedicated her career to fostering innovation in healthcare by supporting transformative medical devices and digital solutions.

Also featuring a guest appearance from Lucy Buckley, PhD, from the Digital Health Assurance Company, who will be speaking about UK Investment trends and Digital Technology Assessment Criteria (DTAC), from the perspective of a Clinical Safety Officer.

What this workshop will cover:

• An overview of the NHS marketplace and how it operates.
• Insight into NHS purchasing methods and procurement processes.
• Alternatives to traditional reimbursement systems within the NHS.
• The various Routes to Market and the suitability for different organisations and products.
• How decision-making works at the organisational level within the NHS.
• The impact of NICE Guidelines for MedTech and whether they are essential for your solution.
• Commercial requirements needed to successfully launch and scale in the UK market.
• An overview of the Sales Process to be successful in individual NHS Trusts and Health Boards
• UK Investment trends and requirements
• DTAC and its essential elements
• An open Q&A session to address your specific questions.

Thank you to Bloom for use of their event space.

This event is delivered as part of the Entrepreneur in Residence Scheme from the Department of Jobs, Tourism, Science and Innovation.

If you have any questions, please contact biodesign@uwa.edu.au